Dignity PLC:
Brand Refresh
To give the existing brand look and feel a modern ‘face lift’ and implement updates business-wide.
Brand Design | Leadership | Project Management
My role was to lead the update of the Dignity Funerals brand. There wasn’t to be a great change, but how could we execute a subtle update to the look and feel and better align the brand aesthetic with the company’s objectives?
This was to be rolled out across all facets of the business including recruitment and employer brand.
